E-commerce
Headless storefront for motorsport.
A racing community wanted a branded shopping experience for merchandise and experiences, but their standard Shopify theme could not deliver the visual identity they needed. They wanted full creative control over the frontend while keeping Shopify's inventory and checkout behind the scenes.
The situation
A racing community wanted a branded shopping experience for merchandise and experiences, but their standard Shopify theme could not deliver the visual identity they needed. They wanted full creative control over the frontend while keeping Shopify's inventory and checkout behind the scenes.
What we built
We built a custom React storefront powered by the Shopify Storefront API. Products, variants, and inventory stay in Shopify. The frontend is pure brand.
Features
- Custom product catalog with category filtering and mega-menu navigation
- Product variant selection with live inventory from Shopify
- Image galleries with optimized loading
- Shopping cart with native Shopify checkout redirect
- Responsive design optimized for both desktop and mobile
Tech
- React
- Shopify Storefront API
- Vite
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