One team, together-mode, mostly AI.

Stefan came at it from the place where technology and business meet. CTO and COO roles, and plenty of others without a clean title, running e-commerce and ERP programmes and watching how much of the real work happens in the gaps between systems.

Emma came at it from projects and change, with software and engineering underneath. Add to that a stubborn talent for getting things to actually happen, and years spent in sales and business development, which is a combination that turns out to be rarer than it should be.

Adán came at it from large systems and robust solutions, with the last fifteen years spent on what genuinely creates value inside e-commerce companies. He is an entrepreneur who has built companies that sit at the front of combining consulting with real solutions, and an early mover in using agents to run large teams and large software projects.

None of us set out to start a company. We started experimenting, on real client work rather than in a lab, because the tooling had got good enough that it seemed irresponsible not to. We built things. Some of them worked immediately. Plenty of them did not, and the failures taught us more than the wins: how quickly an impressive prototype falls apart when real data hits it, how much of an AI project is actually process work, how fast a demo becomes a maintenance problem when nobody owns it.

Then a pattern started repeating. Find the workflow where people are acting as the integration engine between systems. Build the operational layer that should have been there. Put agents inside it rather than beside it. Keep the code with the customer. Ship in weeks, not quarters. It worked at one company, then at the next, and then at one where we honestly expected it not to.

That was the moment it stopped being three people helping each other out. A formula you can repeat is not a side project. It needs a company around it, with a name on the door and someone answerable when it breaks.

Spinout is the founding company and your contractual counterpart. Behind Spinout is a partnership in together-mode: people and AI agents working as a single team across company lines.

Business development and implementation is driven by Spinout and Aurora Insight together with a network of specialist partners. We map your business, design the right solution, and build it with you.

Deep technical expertise and automation lives at Partnersense. Continuous integration and deploy, security review, refactoring, code quality, infrastructure. The processes that keep software alive and healthy over time.

We have significantly more AI agents working than people. That is by design, and it will always be that way. The agents handle code, testing, monitoring, documentation, and a hundred small tasks that used to eat engineering hours. They never sleep, never forget, and never cut corners.

But we who are people are very human. We listen. We ask questions. We push back when something does not make sense. The agents give us leverage. The judgment stays with us.

We work primarily with Nordic e-commerce companies that are mature enough to have their own system stack and young enough to want to build their own. A free introduction frames whether Emberloom AI fits.

We are opening up the business to one or two more people. Not a headcount plan, and not a job posting we will run again next quarter. Two seats, filled once, by people who want to help shape what this becomes.

The person we are looking for moves easily between business and technology. Not a developer who tolerates client meetings, and not a strategist who hands the hard part to someone else. Someone who can sit with a customer's operations team in the morning, understand what is actually broken, and be part of building the answer in the afternoon.

You speak e-commerce fluently. Order flows, product data, returns, integrations, the reasons a launch slips. You have seen enough implementations to know which promises hold and which ones do not.

And you want a context. Somewhere to belong, with people who are building rather than maintaining, and a toolbox you get to develop rather than just use.

If that sounds like you, get in touch. A conversation costs nothing and we will be honest about the fit in both directions.